Rancho Compasión
Non-Profit Brochure
Adobe InDesign
This project required the development of a cohesive tri-fold brochure for a non-profit organization. I selected a local animal rescue, Rancho Compasión, as the subject of this design because animal welfare is a social cause that is quite important to me.
Concepts & Sketches
The goal of the brochure was to be informational. These possible thumbnails consider the inclusion of content describing the mission and history of this animal rescue, along with the programs and volunteer opportunities that are available at the location.
Typography & Color Palette
A clean, contemporary, and approachable combination of typefaces was implemented for the various elements included in the brochure.
The color palette was selected to demonstrate parity with the existing branding for Rancho Compasión — a neutral beige swatch was added for visual variety across design elements.
